
Hailuo AI
MiniMax video and image generation with versatile references
About Hailuo AI
Hailuo AI is the video and image generation app from MiniMax. It puts MiniMax's own models, currently MiniMax H3 and H3 Max for video and MiniMax H3 Image for stills, behind a single prompt box: describe a scene, add reference images, choose a resolution, duration and aspect ratio, and Hailuo renders the clip. A Hailuo Agent, an audio section and a gallery of ready-made effect templates sit alongside the core generator, so the same account covers short ads, social clips, character animation and image work.
You open Hailuo in the browser and choose Create Video, Create Image or Hailuo Agent. For video, you write a prompt describing the content, for example a child flying a kite in the park with golden sunlight and the camera tilting up.
Next you set the inputs. You can upload images as references, using Omni Reference for up to 12 of them, then pick the model (MiniMax H3 or H3 Max), the resolution up to 2K, the clip length and the aspect ratio, such as 21:9 for a cinematic frame.
- •MiniMax H3 Video Models - Generate video with MiniMax H3 and H3 Max at 480p, 768p or 2K, with per-second credit costs listed openly on the plan page.
- •Omni Reference - Add up to 12 reference images to keep characters, products and styles consistent across shots and scenes.
- •MiniMax H3 Image - Native 4K image generation with precise prompt following, suited to animation, game art and visual reasoning tasks.
- •Hailuo Agent - An agent mode that sits next to video and image creation for working through a larger creative task in one place.
- •Third-Party Models on Paid Plans - Paid subscribers can also use Veo 3.1 and Sora 2, and higher yearly plans add image models such as Nano Banana Pro, Seedream and GPT Image 1.5.
Hailuo AI fits creators who want strong video generation with tight control over consistency. Social media creators and marketers use it to make short ads and attention-grabbing clips from a prompt or a product photo. Animators and game artists use the 4K image model and reference-driven video to explore characters and scenes, and storytellers use Omni Reference to keep the same character across a sequence of shots.
Pricing
$10.50 - $216/mo
Discounted on the vendor page, no end date given
- Standard
$14.99$10.50/mo - Pro
$54.99$38/mo - Master
$119.99$89/mo - Max$216/mo














































