Magic Hour
AI video, image and audio generation with an API and MCP server
About Magic Hour
Magic Hour is an AI media platform that covers video, image and audio generation in one account, with over a hundred browser tools sitting on top of it. The reason it is worth a developer's attention rather than only a creator's is the second interface: everything available in the browser is also reachable through a REST API, official SDKs and a hosted MCP server, which means the same generation work can be driven from a script or an agent rather than a tab.
That combination is unusual. Most AI media tools are either a polished web product with no programmatic access, or an API with no interface worth using. Magic Hour ships both against the same credit balance, so a team can prototype something by hand and then automate it without changing vendor or re-learning the model landscape. Credits are the single currency across video, image and audio, and API access is marked full on every paid tier rather than being reserved for an enterprise plan, which is the detail that decides whether an API is actually usable at small scale.
Pick a tool from the browser library and supply your input, whether that is a text prompt, an image, a video or an audio file. The platform runs the generation against your credit balance and returns the result at the resolution your plan allows. For repeat work, the same operations are exposed through the REST API and SDKs, and through a hosted MCP server that lets an AI agent call them directly as tools. Community templates can be submitted, and submitting them earns credits back.
- •Over 100 browser tools - Video, image and audio generation and editing under one account and one credit balance.
- •Full API access on every paid tier - REST API and SDKs are not gated behind an enterprise plan.
- •Hosted MCP server - Agents can call the generation tools directly, without you building the integration.
- •Resolution scaling by plan - 1024px on Creator, 1472px on Pro, 4K on Business.
- •Commercial rights and watermark-free exports - Included on all paid plans, with free-tier output limited to personal, non-commercial use.
- •Template submissions earn credits - Contributing templates returns credits to your balance.
Suits marketers and social teams producing a high volume of short video and image content, and developers who want AI media generation inside a product or an agent workflow without stitching together several vendors. The free plan exists for trying the basic features but restricts output to personal, non-commercial use, so evaluate on that basis rather than shipping client work from it. Heavy video users should do the credit arithmetic before committing: Creator covers roughly 1.7 hours of video a year, Pro about 3.5 and Business about 9.7, which is the number that matters far more than the monthly price.
Pricing
$0 - $99/mo
- Free$0/mo
- Creator$19/mo
- Pro$39/mo
- Business$99/mo
From the vendor pricing page, 2026-09-22
